Mitsubishi Electric, a global leader in technological innovation, continues to consolidate its presence in Colombia and Latin America as a leader in total building solutions that combine advanced technology, sustainability, and a commitment to quality. Since the opening of its Total Solution Showroom in Medellín in 2017, the company has significantly expanded its reach, positioning itself as a strategic partner for construction companies, designers, developers and homes seeking efficiency and cutting-edge solutions.
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The showroom, located on the prestigious Golden Mile, not only functions as an exhibition space, but also as a meeting point to showcase Mitsubishi Electric's capabilities in vertical transport, air conditioning and automation. This space represents a strategic commitment to educate the market on the value of investing in reliable and sustainable technology, while offering a tangible experience of the company's capabilities.
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With more than 10.600 vertical transport units in maintenance in Colombia, Mitsubishi Electric has led the sector with products that stand out for their safety, quality, durability and efficiency. From high-capacity elevators for commercial buildings to more specialized solutions, such as compact elevators designed for homes with two or more floors, the company offers options adapted to the specific needs of each client. These home elevators not only optimize space, but also provide accessibility and comfort, transforming the design and functionality of modern homes.
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The company has consistently worked to offer products that fit different market segments. Although Mitsubishi Electric is perceived as a premium brand, the company also seeks to position affordable solutions in mid-market projects that value quality, safety and performance. This includes the introduction of vertical transport and HVAC systems with competitive prices that do not sacrifice quality standards and regulatory compliance.
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Air conditioning is another key pillar in Mitsubishi Electric's portfolio, with systems that combine energy efficiency and durability. Manufactured in plants located in Japan, Thailand, Mexico, among other countries, these units are designed to adapt to the diverse climatic conditions of Colombia. With international certifications in sustainability and warranties of up to 10 years on compressors, unique in the market, Mitsubishi Electric is positioned as a reliable and preferred option for residential and commercial projects.
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In the field of automation, Mitsubishi Electric is offering Building Automation Solutions (BMS) to its customers, seeking to provide a solution that meets customer requirements in terms of efficient building management. Likewise, it offers variable speed drives, servo motors, PLCs, contactors and other industrial control devices in the country, which are sold through allied distributors and integrators, in order to offer industrial control systems. This type of solutions not only addresses critical operational efficiency problems, but also demonstrates the company's commitment to sustainability and the efficient use of natural resources such as light, energy, and water in building operations.
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A key aspect of Mitsubishi Electric's success is its focus on collaboration between Japanese expatriates and the local team. The company currently has 7 expatriates in Colombia, who work together with more than 1,200 local employees to ensure the implementation of global standards in all its operations. This model not only allows it to integrate values such as quality, safety and sustainability in the local environment, but also promotes the transfer of technical and cultural knowledge between Japan and Colombia.
In line with its commitment to human development, Mitsubishi Electric is building a training and demonstration center in Bogotá, which will be operational from the second half of 2025. This space, designed to be a benchmark in the Region, will allow the technical and commercial training of local employees and those from other Latin American countries. Equipped with cutting-edge technology, the center will reflect the company's quality, safety and innovation standards, consolidating itself as a key pillar in its strategy to train specialized talent and support the growth of its operations, a path towards a cleaner and more resilient future for the next generations.
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2030 Goals: Mitsubishi Electric seeks to strengthen its focus on providing comprehensive building solutions by leading a shift toward a more efficient and connected future. This includes expanding its business lines, investing in digital technology, and addressing the needs of cities across its global operations through its solutions.
Highlighted success stories:
Torre 90, Bogotá, a mixed-use project that has elevators, air conditioning, variable frequency drives and maintenance service from Mitsubishi Electric of Colombia.
Santa Marta Marriott Resort Playa Dormida, a hotel of this international chain which has elevators, air conditioning, variable frequency drives and maintenance service from Mitsubishi Electric of Colombia.
Sofitel Calablanca Beach Resort, Barú: the hotel has elevators and maintenance service from Mitsubishi Electric of Colombia and the apartment and villa complex has air conditioning units.
Unión 5-11, Cartagena: this recent residential project has elevators and air conditioning systems.
Atlantis Shopping Center, Bogotá: they modernized the elevators and escalators achieving an improvement in appearance and operation achieving energy savings and comfort. In addition, they have Mitsubishi Electric variable frequency drives within their pumping system.
With a clear vision towards the future, Mitsubishi Electric continues to lead the transformation of the industry, providing advanced technological solutions. From installing elevators in iconic buildings to implementing building automation and advanced HVAC systems, the company demonstrates that its commitment to innovation knows no bounds. Mitsubishi Electric doesn't just build the future, it transforms it.
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